The term "Romantic Road" was first used in around the 1950s in the American-occupied section of a Germany. The name was initially known predominantly among American soldiers, who took their families on vacation there. The route is now popular with all nationalities. Signs can nowadays even be seen in Japanese.
The best-known places along the route are Rothenburg ob der Tauber, Baroque city of Würzburg (a major wine region), Füssen (at the foot of the Alps), Augsburg, and the small but delightful town of Dinkelsbühl.