Vinces is located in Los Rios, a central province of Ecuador. Its nickname is Paris Chiquito (Little Paris) because in times past it was a very prosperous and central town of the cacao trade doing lots of business with Europe and France in particular.
From Guayaquil take either the FIFA or Rutas Vincenas bus from the Terminal Terrestre. Buses run every 20 minutes, take around 1h 45m and cost $2.55. Make sure to take the route via Palestina, the other way via Saltire takes much longer.
There are many 3-wheeled bicycles and tuk tuks around town, however the town is small enough to get around on foot.
Miniature Eiffel Tower. Located in the main square right by the river, this is a nod to the town's nickname of Little Paris.
El Castillo. Originally built to house a museum, this castle is now the town's jail (the prettiest happiest little jail you will ever see).
Pepa de Oro Chocolate Factory. This factory is run by a cooperative of farm workers that do everything from growing the cacao trees all the way through making the chocolate bars. The cooperative is partially funded by the government of Spain which has provided them with machinery. Show up and ask for a tour, the friendly people at this cooperative give a very interesting and detailed overview taking you from the fermenting of the cacao bean to all of the steps it takes to make a delicious chocolate bar. Their chocolate is also available for purchase.
Las Playas. From September - December, hundreds of people come to the beaches along the river that goes through the town.
El Pibe. Typical Ecuadorian food. Set lunch menu. Across the street from the large Banco Pichincha in the center of town. Fixed dinner menu is $2-3. edit
Chifa Tin Lung, Calle Bolivar y Sucre. Good, basic Chinese food. $5-7. edit
Noches de Paris, Ave Aquiles Carriel, ☎ 052 792 019. A/C, TV. Clean rooms. Request a room that doesn't face the street. The road traffic is very loud (but is quiet from about 11PM to 5AM). $20 per night. edit
Hotel Monaco, Cordova e/Bolivar y Balzar. edit
Hotel Azuay (via al Cementerio), Balzar, ☎ 052 791 131. edit
Hotel Juvenil, Malecon Eloy Alfaro e/Ricaurte y Olmedo, ☎ 052 790 387. edit
Ask for the tourist information office at Sucre y 9 de Octubre. They have plenty of brochures and lots of friendly advice.
Regular buses run to Babahoyo, the provincial capital.