Udmurtia is named for its native Finno-Ugric Udmurt people, who have inhabited the Volga Region since at least the days of Ancient Greece. The majority of the Udmurt's recorded history has been devoted to fighting for survival and rebelling against their more powerful neighbors, the Mongols, Tatars, and Russians. But the Udmurts were perhaps finally subdued by the USSR, which purged most of the Udmurt nationalist intelligentsia and relocated large industries from Central Russia and with them large numbers of ethnic Russians, who now comprise the majority of the region's population while Udmurts now are represent only about a third.
The Udmurts are of especial interest to anyone interested in paganism—Udmurtia is one of Europe's last remaining strongholds of organized shamanism, despite its active repression under the Tsarist and Soviet governments. Travelers interested in Udmurtia's native religion should try to seek out a recent Udmurt film, "Shadow of Alangasar." Shamanist structures and sites persist to this day in isolated villages throughout the region.
Perhaps top on anyone's list of things to do in Udmurtia is to see the Udmurt national folk theater and dance company Italmas.
Glazov is a stop on the Trans-Siberian Railway.
Udmurtia would make an interesting destination (to say the least) for hunting, fishing, horseback riding, and hiking.
There are a few restaurants in Izhevsk where you can sample Udmurt cuisine, but outside of those, it should not be too hard to find some Udmurt pies (perepechi).
Try the Udmurt national drink, Kumiska.