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São Paulo/Vila Madalena and Pinheiros

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São Paulo : Vila Madalena and Pinheiros
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Vila Madalena and Pinheiros are a region of neighboorhoods in São Paulo (city).


These neighborhoods have become a hot spot for artists, writers, journalists, movie directors, intellectuals in general and, of course, wannabes in every one of these categories. It's not uncommon to run into someone famous – or nearly so – when casually drinking in a bar, leaving the supermarket or having an espresso. Keep your eyes peeled.

Get in[edit]

  • Stations Clínicas, Sumaré and Vila Madalena of Line 2 - Green and station Faria Lima of line 4 - Yellow.
  • Stations Hebraica-Rebouças, Pinheiros e Cidade Universitária of line 9 - Esmerald.
  • Buses that drive on avenues Rebouças, Eusébio Matoso, Brig. Faria Lima, Pedroso de Morais, Henrique Shcaumann, São Gualter, Heitor Penteado and Dr. Arnaldo, and on the streets Teodoro Sampaio, Butantã, Mourato Coelho, Fradique Coutinho and Cardeal Arcoverde.

See[edit][add listing]


  • Complexo Clínicas, the largest hospital in South America. Av. Dr. Arnaldo x Rua Teodoro Sampaio.
  • Instituto de Hygiene, Avenida Dr. Arnaldo x Rua Teodoro Sampaio.

Museums/Cultural Centers/Galleries[edit]

  • Instituto Tomie Ohtake, Avenida Faria Lima 201, entrance on Rua Coropés, tel. 11 2245-1900. [2]. Tuesday to sunday, 11am to 8pm.
  • Galeria Fortes Vilaça, Rua Fradique Coutinho, 1500, tel. 11 3097-0384, [3].
  • House of Palomino, Rua Mourato Coelho, 790.
  • Casa da Xiclet, Rua Fradique Coutinho, 1855.Vila Madalena - CEP 05416-012 - São Paulo-SP

Monday to Friday: 10:00 a 20:00 - weekends and holidays: 14:00 a 18:00 - phone55(11)2579-9007 / mobile:55(11) 8420-8550 - [email protected] - -

  • Choque Cultural, Rua João Moura, 997, tel. (11) 3061-4051, [4]. Mondays through saturdays, from 12pm to 7pm.
  • Espaço Contraponto, Rua Medeiros de Albuquerque, 55 - tel. 3814-3769 (mornings).
  • Instituto Goethe, Rua Lisboa, 974, tel. 11 3088-4288
  • Centro de Cultura Judaica, Rua Oscar Freire, 2500, tel. 11 3065-4333. Jewish cultural institute.
  • Galeria Brasiliana, Rua Arthur de Azevedo, 520, tel. 11 3086-4273. Brazilian popular art. monday to friday, from 11am to 7pm; saturdays, until 5pm.
  • Casa Triângulo, Rua Paes de Araújo, 77, Itaim, tel. 11 3167-5621. From tuesdays to saturdays, from 11am às 7pm.
  • Centro Brasileiro Britânico, Rua Ferreira de Araújo, 741, tel. 3812-6667. Exhibits, library and British consulate. Brazilian British Center. [5]


  • Praça Benedito Calixto Flea Market, craft and antiques, saturdays, from 10am to 7pm.
  • Mercado de Flores, flower market on the gates of Araçá cemitery, Avenida Dr. Arnaldo, 24h.
  • Feira Livre da Oscar Freire, on the viaduct over Avenida Sumaré, sundays, from 6am to 1pm.
  • Feira Livre da Vila Madalena, na Rua Mourato Coelho, saturdays, from 6am to 1pm.

Parks & Green Areas[edit]

  • Parque Villa-Lobos, Avenida Prof. Fonseca Rodrigues, 1655, tel. 11 3023-0316, from 7am to 7pm.
  • Praça do Pôr-do-Sol, Avenida Diógenes Ribeiro de Lima x Rua Desembargador Ferreira França.

Do[edit][add listing]

  • Bicycle ride on Avenida Pedroso de Morais.
  • Blend in the crowd on Aspicuelta street.
  • Spend a saturday afternoon on Praça Benedito Calixto.
  • See the sunset on Praça do Pôr-do-Sol.

Buy[edit][add listing]

Remember the region is a refuge for intellectuals. That’s why there are always good options for buying books. The neighborhood streets are dotted with excellent thrift shops, full of preciosities.

  • Benedito Flea Market, everything is on offer: antiques, rarities, collections, etc. It’s also a great place to have lunch or a snack, as there are many bars and restaurants.
  • Cardeal Arcoverde Street, and antique away.
  • Fnac, Praça dos Omaguás, 34, tel. 11 3579-2000. [6]
  • Shopping Villa-Lobos, entrance by Avenida das Nações Unidas, 4777 (Marginal Pinheiros towards Castelo Branco), near Jaguaré bridge. [7]
  • Teodoro Sampaio Street, on the section between Henrique Schaumann Avenue and Hospital das Clínicas, is the place to sell or trade musical instruments. From Henrique Schaumman Avenue down, the street is a magnet for shops selling new furniture, much of which is made to order.

Eat[edit][add listing]


  • Alternativa, Rua Fradique Coutinho, 910, tel. 11 3816-0706. Vegetarian food.
  • Maha Mantra, Rua Fradique Coutinho, 766, tel. 11 3032-2560. Vegetarian food.
  • Quitandinha, Rua Rodésia, 128, tel. 11 3819-4047. Vegetarian food.


  • Agadir, Rua Fradique Coutinho, 950, tel. 11 3097-0147. Moroccan.
  • Braz, Rua Vupabussu, 271, tel. 11 3037-7975. Pizza.
  • Hideki, rua dos Pinheiros, 70, tel. 11 3086-0685. Japanese.
  • Tanger, Rua Fradique Coutinho, 1664, tel. 11 3037-7223. Moroccan.
  • Tanuki, rua Jericó, 287, tel. 11 3814-3760. Japanese.


  • Don Curro, Rua Alves Guimarães, 230, tel. 11 3062-4712. Spanish.

Drink[edit][add listing]

Die-hard Bohemians unite! Vila Madalena – Vila Madá, for those in the know – is THE place for you. Its bizarrely named streets, such as Aspicuelta (who was a 16th century Spanish priest), Girassol (the sunflower) and Purpurina (glitter), are home to bars with something for everyone: there are “classic” pubs with Portuguese tiles on the walls serving super-chilled draught beer and bean soup. Some are homes away from home for journalists and soccer fans, and there are still those for the gay crowd.

  • Astor, Rua Delfina, 163, tel. 11 3815-1364.
  • Bar do Sacha, Rua Original, 89, 11 3815-7665.
  • Boteco Seu Zé, Rua Mourato Coelho, 1144, tel. 11 3034-6382. [8]
  • Bubu Lounge, Rua dos Pinheiros, 791, tel. 11 3081-9659. Gay club [9]
  • Drake's , Rua Tucambira, 163, tel. 11 3812-4477. [10]
  • Empanadas, Rua Wisard, 489, tel. 11 3032-2116. Bar onde a especialidade está no nome da casa.
  • Farol Madalena, Rua Jericó, 172, tel. 11 3032-6470. Gay bar. [11]
  • Grazie a Dio!, Rua Girassol, 67, tel. '11 3031-6568.
  • Morrison Rock Bar, Rua Inácio Pereira da Rocha, 362, tel. 11 3814-1022.
  • Pirajá, Avenida Brigadeiro Faria Lima, 64, tel. 11 3815-6881.
  • Posto 6, Rua Aspicuelta, 644, tel. 11 3812-4342. [12]
  • Salve Jorge, Rua Aspicuelta, 544, tel. 11 3815-0705. [13]
  • SPKZ, Rua Inácio Pereira da Rocha, 109, tel. 11 3816-1694.
  • Torre, Rua Mourato Coelho, 569, tel. 11 3812-1858.
  • Urbano, Rua Cardeal Arcoverde, 614, tel. 11 3085-1001
  • Vianna, Rua Cristiano Viana, 315, tel. 11 3082-8228

Sleep[edit][add listing]

  • Casa Club Hostel Bar, Rua Mourato Coelho, 973, tel. 11 3798-0051.[14]
  • Oasis Collections, +55 11 3042 9086 (), [1]. A portfolio of 65+ handpicked homes and apartments that include concierge service and full guest support. Recently awarded Top Villa Provider by Condé Nast Traveler.  edit


  • Cyber Café of the Centro de Mídia Independente, Praça Américo Jacomino, 89, tel. 11 3865-7028.
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